Category Archives: General Health

Digital Health Coalition Expands Advisory Board with Four Industry Thought Leaders

Digital Health Coalition Expands Advisory Board with Four Industry Thought Leaders












New York, NY (PRWEB) July 27, 2011

The Digital Health Coalition, a nonprofit think tank dedicated to fostering innovation in online health care, today announced the addition of four new industry thought leaders to their strategic advisory board. The following industry leaders join a team of leading industry executives, digital marketers, legal experts, market researchers, technologists, and medical thought leaders:

Arnie Friede

Arnie Friede is a widely respected food and drug law counselor and advocate with significant advertising law, health care law, First Amendment, environmental, and commercial and transactional experience. He has a long history of direct involvement in successfully representing clients in FDA-regulated matters beginning as an Associate Chief Counsel in the FDA Chief Counsel’s Office, as well as a broad spectrum of senior in-house legal experience across multiple FDA-regulated industries.

Peter Pitts

A former FDA Associate Commissioner, Peter J. Pitts is President of the Center for Medicine in the Public Interest and serves a Special Government Employee consultant to the FDA’s Risk Communications Advisory Committee. An advisor to the Obama transition team on the FDA, Pitts was named as one of 2010′s “300 Most Powerful People in American Healthcare” by Modern Healthcare Magazine.

Lee Segal

Lee Segal is president & CEO of Klick Communications, a leading digital marketing agency. Principally providing interactive services to the pharmaceutical industry, the company has been recognized in countless creative awards. Klick has been named a Profit 100 company, and a Technology Fast 50 company. Klick has also been named one of the Global Growth Companies to watch by the World Economic Forum. Lee has been named Entrepreneur of the Year by the Business Development Bank and has won the Young Entrepreneur Award from Ernst & Young.

Alan Shapiro

As General Counsel, Alan Shapiro is responsible for all legal activities at Everyday Health, including contract/licensing, IP, M&A, litigation, privacy, and compliance matters. Prior to Everyday Health, Shapiro served as the General Counsel of NetRatings, Inc., a global Internet media and market research firm. Prior to NetRatings, he served as the General Counsel of Jupiter Communications, Inc. and, following a merger with Media Metrix, Inc., as General Counsel of Jupiter Media Metrix,Inc.

“We are delighted to have these critical advisory board seats filled by such highly regarded industry thought leaders,” said Joe Farris, co-founder and board president. “The new members of the Advisory Board are innovators within their disciplines, making each conversation with them an exchange of transformative thoughts and ideas about the future of digital health.”

About Digital Health Coalition

Launched in June 2011, the Digital Health Coalition – a nonprofit corporation – seeks to promote responsible innovation via digital marketing and communications in a connected world. Their first initiative is focused on the rapidly evolving space of social media and seeks to promote a world where patients, physicians, and brands can connect, empower, and drive positive health outcomes. Individuals interested in learning more about the Digital Health Coalition are encouraged to visit http://www.digitalhealthcoalition.org or follow the organization on LinkedIn and Twitter.

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







Akron General Chooses hfa

Akron General Chooses hfa










Akron, Ohio (PRWEB) June 8, 2009

Akron General Health System has named Hitchcock Fleming & Associates Inc. (hfa), an Akron, Ohio-based marketing communications firm, as its new agency of record. With the goal of engaging the community in Akron General’s brand while promoting choice in healthcare, the two collaborated to develop a new marketing campaign, which carries the tag line “The Choice You Can Believe In.”

“Akron General has a long history of providing outstanding clinical and compassionate care,” said Michael Rindler, senior advisor and interim CEO. “This campaign is designed to remind residents of Akron and surrounding communities that they have the best choice for medical care right here.”

The campaign will cut through the average advertising clutter by focusing on dramatic photography and the belief systems of key Akron General employees, physicians and volunteers. View creative at http://www.teamhfa.com/PR/Akron_General_Creative/.

The multi-tier campaign will include print, radio, outdoor, web and community sponsorships, which will ensure that all key audiences – including the community at large, healthcare providers, employees and community and business leaders – are reached.

A Healthy New Relationship

With the belief that local agencies have the most passion for and knowledge of the community, Akron General limited its agency search primarily to local marketing firms.

“This area is home to some highly accomplished marketing firms that produce compelling creative work,” Rindler said. “We knew we could find the solid campaign research and inspiring creative elements we were looking for here in Akron.”

hfa is a full-service marketing communications firm that has the capability to provide account planning, creative, interactive and public relations services.

“We chose hfa for myriad reasons, including its understanding of our markets, relationships with the media, commitment to the community, top-of-the-line research capabilities and breadth of thinking in regards to strategy and creative messaging,” Rindler said. “hfa provided research that demonstrated great knowledge of our target audiences, and therefore the agency was able to hit the ground running.”

In 2007, hfa was awarded a Medical Mutual Pillar Award for its outstanding service to the Northeast Ohio community.

Akron General has for 12 consecutive years been named Akron’s Most Preferred Hospital for overall quality and image by the National Research Corporation. It’s the only medical center in northeast Ohio designated as a Level I Trauma Center, Chest Pain Center and Primary Stroke Center. Akron General’s McDowell Cancer Center is Akron’s only hospital to receive the Outstanding Achievement Award by the American College of Surgeons’ Commission on Cancer.

As one of the largest employers in a three-county area, Akron General is also a Northcoast 99 Employer of Choice. This means that Akron General was named one of northeast Ohio’s top 99 employers based on meeting employee needs through benefits, health and safety, training and education, diversity and employee communication.

“At hfa, we are enthusiastic to work with one of the area’s premier healthcare systems,” said Jack DeLeo, president / CEO of hfa. “Akron General is leading the way in medical research and care, and we’ll work with them every step of the way to provide outstanding marketing support.”

About Akron General Health System

Akron General Health System is a not-for-profit healthcare organization with the mission of improving the health and lives of patients and the community. Akron General Health System includes: Akron General Medical Center, a 511-bed teaching and research medical center, and Edwin Shaw Rehab, the area’s largest provider of rehabilitation services; Akron General Partners, which includes Partners Physician Group, the Akron General Health & Wellness Centers, Lodi Community Hospital, Community Health Centers and other companies; Akron General Community Health Ventures, which includes Visiting Nurse Service and Affiliates, the largest and most comprehensive provider of home healthcare services in Ohio, and Rose Lane Health Center; and Akron General Development Foundation. For more information, visit http://www.AkronGeneral.org.

About hfa

hfa (Hitchcock Fleming & Associates Inc.) is a full-service marketing communications agency specializing in retail, consumer, industrial, government, building products and business-to-business clients. Established in 1940, hfa’s clients include The Goodyear Tire & Rubber Company, one of the world’s largest tire companies; Carter Lumber and its more than 200 stores; Tremco, North America’s premier provider of comprehensive facility management solutions; KraftMaid, one of the nation’s largest cabinetry manufacturers; Therma-Tru®, America’s leading brand of fiberglass entry doors; and the City of Akron, Ohio. hfa’s expertise encompasses branding, research, strategic planning, public relations and media. Whether working in print, broadcast or Web formats via The Buzzwerks™ interactive division, hfa cuts through communications clutter to make a client’s message resonate. To learn more, please visit http://www.teamhfa.com and http://www.thebuzzwerks.com.

Media Contacts:                

Akron General Health System

Jim Gosky

Director of Media and Public Relations

330.344.6083

Hitchcock Fleming & Associates Inc.

Jack DeLeo, President/CEO

Katie Greenwald, Assistant Account Manager    

330.376.2111

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







Connecticut Commission on Health Equity (CHE): Eliminating Health Disparities and Improving the Health for all Connecticut Residents

Connecticut Commission on Health Equity (CHE): Eliminating Health Disparities and Improving the Health for all Connecticut Residents










Hartford, CT (PRWEB) May 02, 2011

The Connecticut Commission on Health Equity (CHE) will hold a series of Public Forums on Health Disparities held in May.

State data reveal that minorities, largely African American, Hispanics, Asian American/Pacific Islanders and Native Americans, are less likely to have access to quality health care and to suffer from more disease over the life course. Social factors, when combined with racial and ethnic minority status, can result in reduced access to quality health care and disparities in health outcomes. Connecticut data mirrors national statistics that show that racial and ethnic minorities as well as low-income groups are likely to die considerably younger than their white or more affluent counterparts.

“This effects all of our lives,” says Executive Director of CHE, Dr. Raja Staggers-Hakim. “At every level persons of color, less educated populations, and poorer communities are vulnerable to health disparities.”

The Agency for Healthcare Research and Quality of the U.S. Department of Health and Human Services defines disparity in health as “the condition or fact of being unequal, as in age, rank, or degree.” Differences in health care for different populations may be the result of a number of causes. At the individual level, a patient may receive different treatment because of stage of disease process, personal choice, insurance coverage, language barriers, race, ethnicity, gender or a host of socioeconomic conditions such as poverty, homelessness, disability, and old age. While it may not be possible to delineate the cause or causes of treatment differences, how individuals and groups of individuals are provided treatment can be documented to determine disparities.”

In 2008, the General Assembly of Connecticut approved and Governor M. Jodi Rell signed into law Public Act No. 08-171: An Act Establishing a Commission on Health Equity. It was predicated on three important assumptions. First, high quality health care is a human right and a priority of the State of Connecticut. Second, state-based research and experience reveal that Connecticut residents face barriers to high quality health based on racial, ethnic, national origin, and linguistic ability. Third, such barriers should be addressed through the collection, analysis, and reporting of information that identifies causes and leads to the development and implementation of policy solutions that both address health disparities and improve the health of Connecticut citizens.

The twenty-eight members of the Commission represent all departments of the Executive Branch of the State of Connecticut, University of Connecticut, Yale University, Black, and Hispanic Caucuses of the General Assembly, key community and legislative groups representing African Americans, Hispanics, Asians, Native Americans, and Women and members of the public representing disenfranchised populations.

“The Commission has done some research and highlighted certain health priorities that are more pervasive in communities of color,” says Dr. Staggers-Hakim.

The Commission approved the recommendations of the Data Committee identifying cancer, cardiovascular disease, HIV/AIDS, infant mortality/low birth weight, diabetes and asthma as the most salient health issues requiring urgent efforts to improve racial and ethnic health equity.

“We have a lot of work to do to understand the totality of factors that support and aggravate health disparities at all levels across the State,” says Dr. Staggers-Hakim. “The forums are an avenue to hear from the communities themselves to understand those key factors that are occurring and how people see these inequities persisting.” CHE’s Public Voice Committee found that consumers, community leaders, faith-based organizations and health institutions need to strengthen collaborations for information-sharing, cultural competency education, workforce development and policies and procedures for health promotion/disease prevention. Dr. Raja Staggers-Hakim says, “We hope to draw the greater public, health professionals, public officials, and the academic community for a discussion on health disparities across communities.”

The Public Forums will include a showing of “Place Matters” from the documentary, Unnatural Causes.

This is event is free and open to the public. Light refreshments will be served. The schedule for the CHE Public Forums on Health Inequity is as follows:

BRIDGEPORT

Tuesday, May 3, 2011, 6p.m. – 7:30 p.m. – Bridgeport Public Main Library (Burroughs & Saden), Performing Arts Room, 925 Broad Street, Bridgeport, CT 06604

HARTFORD

Tuesday, May 10, 2011, 6p.m. – 7:30 p.m. – Hartford Public Library, 500 Main Street Hartford, CT 06103

WATERBURY

Tuesday, May 17, 2011, 6p.m. – 7:30 p.m. – Waterbury, New Opportunities, Inc. 232 North Elm Street – Waterbury, CT 06702

In conjunction to the CHE Public Forums Health Justice CT — an innovative initiative designed to use social media channels for raising awareness about the issue of racial and ethnic disparities — will moderate a live Tweetchat during the event using hashtag #CHEmeeting.

The live “Tweetchat” will be held at each event and moderated by Health Justice CT. Participants can follow the discussion using the hashtag #CHEmeeting. Just go to http://www.twitter.com and enter #CHEmeeting in the search box to follow the discussion. Questions and comments can be submitted directly to Health Justice CT (@healthjusticect) using your twitter account.

Also, TweetChat hosts free online discussion forums conducted via Twitter. To follow the discussion on TweetChat, please visit: http://tweetchat.com/room/chemeeting

For more information about the Public Forum please contact Dr. Raja Staggers-Hakim at Raja.Staggers-Hakim(at)ct(dot)gov or call (860) 297-3847.

About Connecticut Commission on Health Equity (CHE):

The Connecticut Commission on Health Equity was established to eliminate disparities in health status based on race, ethnicity, gender and linguistic ability, thereby improving the quality of health for all of the state’s residents. For more information on CHE visit the website at: http://www.ct.gov/cche

About Health Justice CT:

Health Justice CT is an initiative designed to use social media channels as the foundation for creating a movement of Connecticut residents dedicated to working together to raise awareness about the issue of racial and ethnic disparities, find innovative solutions, and ultimately achieve health justice for everyone in Connecticut. The project is funded by the Connecticut Health Foundation (http://www.cthealth.org) and is being managed by the foundation’s grantee, the Society for New Communications Research (http://www.sncr.org). To join the conversation, find us on Facebook (http://www.facebook.com/healthjusticect) and Twitter (http://www.twitter.com/healthjusticect).

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







Harvard Health Publications Launches Online Stress Resource Center

Harvard Health Publications Launches Online Stress Resource Center











Boston, MA (Vocus) January 28, 2009

Harvard Health Publications, the publishing division of Harvard Medical School, today announced the creation of its online Stress Resource Center at http://www.health.harvard.edu/stress. The resource center was created to help the general public understand the ways that daily stress affects their bodies and how they can reduce these damaging effects.

The Stress Resource Center was unveiled by Dr. Michael Miller, editor in chief of Harvard Health Publications’ Harvard Mental Health Letter, in his appearance today on the Martha Stewart Show, in a segment titled “Stress Less with Dr. Michael C. Miller.”

Harvard Health Publications’ Stress Resource Center offers a variety of tools, including:

    How Stress Affects Your Body: An interactive illustration showing how stress triggers physical changes in the body
    How to Measure Your Blood Pressure at Home, an instructional video showing how to monitor blood pressure at home to make sure it’s not rising too high
    Q & A — The Impact of Stress: Answers to five common questions about how stress affects your health
    The Portable Guide to Stress Relief, which includes tips on taking the sting out of 10 common stressors and instructions for doing mini-relaxations: http://www.health.harvard.edu/stress-relief.

The Stress Resource Center also provides links to stress-related articles from other Harvard Health Publications newsletters and special health reports, including the Harvard Mental Health Letter, Harvard Health Letter, Harvard Heart Letter, Harvard Men’s Health Letter, and Harvard Women’s Health Letter. Topics include:

    Resilience: Remaining mentally strong and healthy during times of stress
    Caregiver Stress: When helpers need help
    Sing Along for Health: Singing to boost mood, relieve stress, promote relaxation, and enhance the immune system
    Optimism and Your Health
As part of Dr. Miller’s appearance on the Martha Stewart Show, Harvard Health Publications distributed to the studio audience 200 free copies of its special health report Stress Management: Approaches for preventing and reducing stress. This report helps readers identify stress warning signs and provides information on how to better manage stressful situations.

http://www.health.harvard.edu features additional health resources, diagnostic tools, and customer reviews of products.

Media: Contact Raquel Schott at Raquel_Schott (at) hms.harvard (dot) edu to receive our press releases directly.

May be used in whole or part with attribution. Media inquiries welcome.

Harvard Health Publications

Contact: Raquel Schott

Raquel_Schott (at) hms.harvard (dot) edu

617-432-5781

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.